CV | leticiaargentinasitoeportifolio

Professional Summary

I am a strategic communications professional with experience in content strategy, digital communications, media relations, and stakeholder engagement for international nonprofit organisations. I am passionate about translating complex information into clear, compelling narratives that inform, inspire, and drive meaningful impact.

Most recently, I have served as Information, Communication, and Media Coordinator at the Association for Women’s Rights in Development (AWID). In this role, I develop and manage multilingual digital content, coordinate communications across global teams, oversee website and social media platforms, and support the dissemination of research, campaigns, and organisational initiatives. This experience has enhanced my ability to work in multicultural environments, manage multiple priorities, and communicate effectively with diverse audiences while maintaining consistency, accessibility, and strategic focus. Previously, I was Associate Field Manager and Content Coordinator at GiveDirectly, where I combined strategic communications, stakeholder engagement, executive support, and storytelling. I produced reports, case studies, newsletters, multimedia content, and documentary-style videos to highlight program impact and strengthen donor engagement. I also managed website content, monitored communication performance using analytics, and collaborated with internal teams and external partners to increase organisational visibility.

I hold a Bachelor of Science (Honours) in Entrepreneurial Leadership from the African Leadership University and have completed vocational studies in Journalism. These experiences have equipped me with strong skills in writing, editing, research, translation, digital publishing, and project coordination, as well as proficiency in Drupal, WordPress, Salesforce, Google Analytics, Mailchimp, Adobe Creative Suite, Canva, and other communication and project management tools. I am motivated by opportunities to contribute to organisations that value innovation, collaboration, and social impact. I enjoy working in dynamic, cross-functional teams where I can combine strategic thinking, creativity, and analytical skills to produce communications that engage audiences, amplify important voices, and support organisational objectives.

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Skills

Communications & Media

Storytelling, Content Strategy, Writing & Editing, Public Speaking , Interviewing, Radio & Multimedia Production, Video Coordination, Graphic Design (Photoshop, InDesign, Canva), Email Marketing & Campaign Management (Mailchimp)

Digital & Database Tools

Airtable, Drupal, WordPress, ERP Systems, Salesforce, MS Office Suite (Word, Excel, PowerPoint), Google Suite (Docs, Sheets, Gmail, Google Analytics), Content Management Systems (Drupal, WordPress), Social Media Management (Sprout Social), Project Management Tools (Trello, Asana)

Advocacy & Stakeholder Engagement

External Relations,Community Mobilization, Donor Reporting, Capacity Building , Campaign Development

Monitoring & Analysis

Performance Tracking, Risk Management, Impact Narratives

Work Experience

August 2025 – Present

INFORMATION, COMMUNICATION AND MEDIA COORDINATOR

Association for Women’s Rights in Development (AWID) - Remote

Cross-Team Collaboration & Partner Engagement: Coordinated with internal teams and external partners to collect and refine high-impact content for the website, newsletters, and social media, strengthening message consistency and visibility of AWID’s initiatives.
Content Creation & Digital Publishing: Produced and edited web content, social media posts, e-mail marketing, and reports for diverse audiences, maintaining brand tone, accessibility, and feminist values. Oversaw regular content updates to ensure accuracy and relevance.
Social Media Strategy & Community Engagement: Managed AWID’s social media calendar and post scheduling across key platforms, crafting inclusive content that fostered engagement and increased reach among feminist movements globally.
Website Management & Digital Integration: Maintained and optimised AWID.org using Drupal CMS, ensuring a user-friendly interface, up-to-date information, and consistent branding. Collaborated with technical teams to improve accessibility and navigation.
Design & Visual Storytelling: Developed branded visuals and multimedia materials using Canva and Adobe tools to enhance campaigns, reports, and online content, strengthening AWID’s digital storytelling and visual coherence.
Monitoring, Evaluation & Analytics: Tracked social media performance and digital engagement metrics to inform strategy adjustments. Contributed to quarterly ICM MEAL reports highlighting communications impact and engagement trends.
Organisational Coordination & Development: Supported implementation of team deliverables and work plans, contributed to coordination meetings, and identified process improvements to enhance collaboration and efficiency across AWID’s global communications unit.

August 2023 – August 2025

ASSOCIATE FIELD MANAGER & CONTENT COORDINATOR

GiveDirectly - Sofala and Nampula provinces, MZ

Executive Support & Strategic Engagement: Managed the Country Director inbox with a 98% timely response rate to critical donor communications, ensuring that high-priority tasks were prioritized, leading to strengthened relationships with key donors and collaborators.
Stakeholder Relationships & High-Impact Meetings: Coordinated over 25 high-level stakeholder meetings per quarter, securing partnerships and raising over $2.5M in funding for key field programs. These meetings directly contributed to a 30% increase in collaborative projects with local and international organizations.
Content Creation & Reporting: Produced 50+ compelling reports and case studies featured in major donor communications, contributing to a 40% increase in donor retention. Led content creation efforts including the development of videos testimonials and coordination of radio campaigns to strengthen brand visibility and community trust. Additionally, I designed and refined content collection and storytelling practices to ensure consistency, cultural sensitivity, and alignment with organizational priorities.
Executive Scheduling & Event Coordination: Successfully coordinated over 100 executive meetings, conferences, and donor visits, optimizing senior leadership schedules and improving operational efficiency by 35%.

April 2021 – December 2021

COMMUNICATION INTERN

Kutenga – Association for Community Development - Maputo

Campaign Management & Awareness: Led the creation of a social media campaign that reached over 50,000 people, increasing awareness of key social issues and attracting 10+ new local and international partners.
Media Relations & Reporting: Drafted press releases and organized media briefings that resulted in a 15% increase in public interest, leading to valuable funding opportunities for the organization’s projects.
Stakeholder Relations: Facilitated 5 successful partnerships with local NGOs and government bodies, strengthening the organization’s outreach and securing additional financial support for initiatives promoting community development.

Education

Jan 2023 – July 2026

African Leadership University

BSc (Hons) Entrepreneurial Leadership - Kigali, Rwanda

Jan 2019 – May 2022

School of Journalism

Vocational Studies in Journalism

Languages

Portuguese - Native
English - Fluent - C2
Spanish - Intermediate
Changana - Basic

Interests

Social Impact - Women’s empowerment, mental health, and human rights advocacy.
Global Challenges - Climate change, AI safety, wildlife conservation, and sustainable development.
Arts & Culture - Passion for design and creative expression, leveraging arts as a tool for social change.